The Jay-Z Super Bowl halftime show is official: the Brooklyn rapper and Roc Nation founder will headline the Apple Music Super Bowl LXI Halftime Show at SoFi Stadium in Inglewood, California, on February 14, 2027. The announcement aired on October 26, 2026, during the Philadelphia Eagles vs. Dallas Cowboys game on ESPN’s Monday Night Football.
How was the Jay-Z Super Bowl halftime show announced?
Apple Music revealed the booking with a black-and-white spot that ran during halftime of Monday Night Football. The clip showed Jay-Z seated in an empty stadium surrounded by goats, set to his 2003 track “Public Service Announcement,” before cutting to the line “GOAT’s out of the bag,” according to TheGrio.
The reveal ended a week of speculation. Many fans expected the news at his final JAY-Z30 anniversary shows at SoFi Stadium the weekend before, but no announcement came from the stage, Digital Music News reported.
Why is this halftime booking such a big deal?
It is the first time the man behind the halftime show has put himself on the stage. Roc Nation has produced the show since partnering with the NFL in 2019, curating performers including Jennifer Lopez, Shakira, The Weeknd, Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, Kendrick Lamar, Rihanna, Usher and Bad Bunny.
NFL commissioner Roger Goodell said that when the league first signed with Roc Nation, his one request was that Jay-Z perform himself “whenever the moment felt right to him.” Coverage of the news has noted the obvious flip side: the company producing the show effectively booked its own founder.
Jay-Z framed it as the end point of a 30-year career. In a statement released by the NFL, he called the road from Reasonable Doubt to the halftime stage “a journey” and described the moment as a dream come true.
How does the JAY-Z30 tour connect to the Super Bowl?
The halftime show caps JAY-Z30, a 2026 stadium run marking 30 years of his debut album Reasonable Doubt (June 25, 1996) and 25 years of The Blueprint (September 11, 2001). The run started with three July dates at Yankee Stadium in New York, moved to Paris and London, and closed with two shows at SoFi Stadium, the same venue that will host Super Bowl LXI.
The July opener did not go smoothly: TSNVWRLD covered how the Yankee Stadium concert was delayed for hours after a security breach. You can also find the full run on our JAY-Z 30 event page.
| Milestone | Date | Detail |
|---|---|---|
| Reasonable Doubt released | June 25, 1996 | Debut album, 30th anniversary in 2026 |
| The Blueprint released | September 11, 2001 | 25th anniversary in 2026 |
| Roc Nation and NFL partnership | 2019 | Roc Nation begins producing the halftime show |
| JAY-Z30 opens | July 2026 | Three nights at Yankee Stadium, New York |
| JAY-Z30 closes | October 2026 | Two nights at SoFi Stadium, Inglewood |
| Halftime announcement | October 26, 2026 | Apple Music spot during Monday Night Football |
| Super Bowl LXI | February 14, 2027 | SoFi Stadium, Inglewood, California |
Who could join Jay-Z at the Super Bowl?
No guests have been announced. The tour gives the clearest hints: JAY-Z30 brought out John Legend, DJ Khaled, Dr. Dre, Snoop Dogg, Too $hort and Scarface, plus Beyoncé and Blue Ivy Carter.
| Status | Detail |
|---|---|
| Confirmed | Jay-Z headlines; date, venue, Apple Music sponsorship, Roc Nation production |
| Unconfirmed | Any special guests, including Beyoncé, and the setlist |
A Beyoncé appearance is the most talked-about possibility. She headlined the halftime show in 2013 and returned as a guest at Super Bowl 50 in 2016, and a Valentine’s Day date only adds to the speculation. Treat it as rumor until the NFL or Roc Nation says otherwise.
What’s next for the Super Bowl LXI halftime show?
Expect guest and production details to surface in the weeks before February 14, 2027, usually through Apple Music trailers and the traditional pre-game press conference. Jay-Z follows Bad Bunny, whose Super Bowl LX show in Santa Clara won seven Emmy Awards, so the bar for the 2027 show is high.
Frequently Asked Questions
When is the Jay-Z Super Bowl halftime show?
Jay-Z performs at the Super Bowl LXI halftime show on Sunday, February 14, 2027, at SoFi Stadium in Inglewood, California.
Has Jay-Z performed at the Super Bowl before?
Not as a headliner. Super Bowl LXI is his first time headlining the halftime show, although his company Roc Nation has produced the show since 2019.
Will Beyonce perform with Jay-Z at the Super Bowl?
It is not confirmed. No guests have been announced yet, though Beyonce appeared during the JAY-Z30 tour and has played the halftime show twice before.
Where can I watch the Super Bowl LXI halftime show?
Super Bowl LXI airs on ESPN, ABC and Disney+, and can be streamed on mobile through NFL+.
Who headlined the Super Bowl halftime show before Jay-Z?
Bad Bunny headlined Super Bowl LX in Santa Clara, California, and the show went on to win seven Emmy Awards.
